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WORK / ArchiveKelly Personal Marketing Intelligence OS
阅读READ
每日简报Daily Brief市场情报Market Intelligence品牌案例库Brand Casebook公司研究Company Dossier
收听与学习LISTEN & LEARN
播客Podcasts商务英语Business English
创作CREATE
创意工作室Creative Studio视觉素材库Visual Library作品集Portfolio
职业CAREER
面试题库Interview Bank营销工具箱Marketing Toolkit
资料库LIBRARY
收藏集Collections观察名单Watchlists来源体系Sources
设置Settings
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更新于 —KKelly
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全部 1000消费趋势 · Consumer Trends 209品牌营销 · Brand Marketing 422美妆个护 · Beauty 25奢侈时尚 · Luxury Fashion 19科技 AI · Technology AI 311全球商业 · Global Business 14
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品牌营销 123人工智能 80设计创意 53社媒内容 52零售渠道 46消费洞察 45财报增长 35时尚奢侈 28美妆个护 16供应链 15
Retail Dive/2026.08.03/2 minEN

Private equity firm tries again to buy 100-plus J.C. Penney stores

Onyx Partners, whose previous bid fell through, is offering $934 million for the properties.

零售渠道品牌营销
Retail Dive/2026.08.03/1 minEN

Amazon to add supply chain facilities in New York, Texas

The e-commerce giant is in the early stages of building a distribution center in the Lone Star State while prepping a Long Island operations site.

零售渠道人工智能供应链亚马逊 Amazon
Retail Dive/2026.08.03/1 minEN

Amazon customers are embracing Alexa for Shopping

The number of active users for the tech nearly doubled in the second quarter, with interactions up five times year over year, CEO Andy Jassy said.

零售渠道人工智能消费洞察亚马逊 Amazon
Modern Retail/2026.08.03/4 minEN

Fuel, freight and tariff costs are complicating holiday importing

Higher fuel and freight costs are driving up prices for importers during the peak season.

零售渠道品牌营销供应链
Marketing Dive/2026.08.03/4 minEN

Express nods to its Y2K heyday in campaign that unites fashion, music

CMO Joe Berean discusses a fall effort featuring pop star Tinashe and NFL player Tee Higgins that iterates on the retailer’s “Dress to Express” platform.

时尚奢侈零售渠道品牌营销
Retail Dive/2026.08.03/1 minEN

American Eagle Outfitters to open $41M North Carolina distribution center

The facility, which will service the Southeastern U.S., is expected to start operations in early 2027 and create over 200 jobs.

零售渠道品牌营销消费洞察
Retail Dive/2026.08.03/3 minEN

The AI performance question retail isn’t asking

Engagement with your AI isn't the measure that matters. Inclusion in AI answers is.

零售渠道品牌营销人工智能
Glossy/2026.08.03EN

Retail’s new operating model centers on leaner teams, smarter data and physical community

The conversation around AI has moved well beyond experimentation. At the recent Glossy & Modern Retail Brand Leaders Dinner, with partner Global Payments, founders and executives shared how they're using artificial intelligence to automate operations, rethink hiring, build internal knowledge platforms and refine marketing strategies. But despite the rapid adoption, attendees agreed that the busine

零售渠道品牌营销人工智能
Modern Retail/2026.08.03/4 minEN

Why Marriott is turning hotel rooms into showrooms

Marriott's new online Design Shop takes inspiration from specific hotels and destinations as it seeks to drive more retail sales.

零售渠道品牌营销财报增长
Modern Retail/2026.08.03/5 minEN

Circle K gets serious about retail media

Circle K is more openly promoting and expanding its retail media network, Full Circle Media, as a way for advertisers to reach shoppers across its convenience stores, fuel pumps and digital channels in the U.S., Canada and Europe.

零售渠道品牌营销消费洞察
极客公园/2026.08.03/7 min

内存奇缺,Macbook Air 或缺货;智元母公司推《魔兽世界》机器人;微信地震预警上线新功能

AI 产业扩张引发内存芯片短缺,消息称苹果 MacBook Air 笔记本出现供应紧张局面 8 月 3 日消息,据彭博社记者马克 · 古尔曼(Mark Gurman)报道,全球内存芯片短缺正在影响苹果 Mac 产品供应,其中受消费者欢迎的 MacBook Air 正面临库存压力。 古尔曼表示,此次内存短缺主要受到 AI 产业快速扩张影响。随着人工智能企业大量采购高性能存储芯片,挤压了消费电子市场供应,苹果旗下部分产品已经受到影响。 此前,用户基数更少的 Mac mini 和 Mac Studio 已经出现供应限制,而如今这一问题正在扩展至销量更高的 MacBook Air。目前,通过苹果官网购买 MacBook Air,部分型号预计需要等待至 8 月下旬才能发货,部分特殊配置甚至要等到 9 月。同时多家第三方零售商也声称,目前 MacBook Air 库存情况比以往更加紧张。

零售渠道品牌营销人工智能苹果 AppleOpenAI
极客公园/2026.08.02/8 min

马斯克和 Altman 达成共识:人类已迈入 AI 奇点时代;小米手机多款涨价 300 元起;苹果警告 AI 算力短缺或导致产品延期发布

马斯克和 Altman 达成共识:人类已迈入 AI 奇点时代 科技媒体 thenews 近日发布博文,报道称马斯克和 Altman 在 AI 奇点(singularity)方面达成共识。 7 月 25 日作客 Relentless 播客节目时,Altman 表示:「我们现在差不多已经身处奇点时代。」奥尔特曼还预测,在人类目前能完成的工作中,AI 已经能够自动化完成约 30~40% 的工作,并表示 AI 正推动「自工业革命以来最大的经济变革」。 马斯克于 7 月 31 日在 X 平台发布推文,指出:「AI 在很多方面都已经超越了人类。我们正处于奇点之中。」 注:AI 奇点是未来学家雷 · 库兹韦尔(Ray Kurzweil)在 2005 年提出的假设,是一种理论情境,即人工智能自我改进的速度超过了我们人类监控和控制它的能力。(来源:IT 之家) 高通完成收购 Modular,加

零售渠道品牌营销人工智能亚马逊 Amazon小红书 RED
Modern Retail/2026.08.01/1 minEN

The cyclospora outbreak is creating a PR headache for food businesses

A cyclospora outbreak from lettuce, and potentially other fresh produce, is testing how food brands respond to moments of crisis and build consumer trust.

零售渠道品牌营销消费洞察苹果 Apple
极客公园/2026.08.01/8 min

Seedance 2.5发布,单次视频时长翻倍;美团上线外卖「等灯停表」功能;长鑫科技突破 4 万亿

DeepSeek-V4-Flash 正式版 API 上线公测,V4-Pro 正式版将「尽快」发布 7 月 31 日消息,今天(31 日)下午,DeepSeek 通过 API 文档发布日志,宣布 DeepSeek-V4-Flash 正式版 API 上线公测。 根据介绍,DeepSeek-V4-Flash 的 Agent 能力大幅增强,基准测试 远超 V4-Pro-Preview : Terminal Bench 2.1: 82.7 NL2Repo: 54.2 Cybergym: 76.7 DeepSWE: 54.4 Toolathlon verified: 70.3 Agent Last Exam: 25.2 Automation Bench (Public): 25.1 DSBench-FullStack: 68.7 DSBench-Hard: 59.6 据悉,正式版 V4-Flash 原

零售渠道品牌营销人工智能字节跳动 ByteDance小红书 RED
Marketing Dive/2026.07.31/2 minEN

Amazon’s live sports land grab helps boost ad segment to $19.8B in Q2

Brands that activate around multiple sports achieve superior unduplicated reach while engaging a higher-spending audience than single-sport advertisers.

零售渠道品牌营销财报增长亚马逊 Amazon
Marketing Dive/2026.07.31/4 minEN

Campaign Trail: Journeys amps up absurdity to break back-to-school conventions

Anomaly helped imagine the first day of school at its most musically surreal while building on the retailer’s brand platform.

零售渠道品牌营销社媒内容
极客公园/2026.07.31/11 min

AIGC 的中场,我们需要创作领域的「Codex」

作者|Moonshot 编辑|郑玄 最近,影视飓风开始进入 AI 影视赛道,选择与 TapNow 推出一套 AI 影像创作教程。 一套教程的出现,本身就是个信号,它说明 AI 影像正在走出「展示奇观」的阶段,开始形成可以被讲解、学习和复用的创作方法。 被教程吸引进来的,也未必都是准备拍电影的人。 车企、游戏公司和消费品牌都在增加视频内容的使用:产品发布需要概念片,游戏上线需要世界观短片,市场部门则要持续生产品牌视频、更新社交媒体。 对这些团队来说,AI 影像正在从一项新技术,变成工作里可以调用的制作能力。 但真正开始做视频以后,问题很快就从「怎么生成」变成了「怎么把视频做下去」。 一条完整的视频还要经过创意开发、视觉设定、分镜、素材生成、修改和剪辑。视频一旦从十秒左右的镜头走向完整作品,人物、场景和前后决定都要保持连续,原本分散在不同工具里的问题也会同时出现。 观众看到的是一条视频,但创作

零售渠道品牌营销人工智能
HubSpot Marketing Blog/2026.07.28/9 minEN

What is a CRM data model? Objects and relationships

At some point after a CRM goes live, someone pulls a pipeline report and the numbers don’t add up. Marketing and sales end up using different definitions for the same term. A new integration breaks three sales pipeline reports that nobody knew shared the same data source.

零售渠道品牌营销财报增长
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