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AIGC 的中场，我们需要创作领域的「Codex」
作者｜Moonshot 编辑｜郑玄 最近，影视飓风开始进入 AI 影视赛道，选择与 TapNow 推出一套 AI 影像创作教程。 一套教程的出现，本身就是个信号，它说明 AI 影像正在走出「展示奇观」的阶段，开始形成可以被讲解、学习和复用的创作方法。 被教程吸引进来的，也未必都是准备拍电影的人。 车企、游戏公司和消费品牌都在增加视频内容的使用：产品发布需要概念片，游戏上线需要世界观短片，市场部门则要持续生产品牌视频、更新社交媒体。 对这些团队来说，AI 影像正在从一项新技术，变成工作里可以调用的制作能力。 但真正开始做视频以后，问题很快就从「怎么生成」变成了「怎么把视频做下去」。 一条完整的视频还要经过创意开发、视觉设定、分镜、素材生成、修改和剪辑。视频一旦从十秒左右的镜头走向完整作品，人物、场景和前后决定都要保持连续，原本分散在不同工具里的问题也会同时出现。 观众看到的是一条视频，但创作
零售渠道品牌营销人工智能
无人机加了条腿，跳出了一个新硬件品类
越来越多的具身技术正先一步外溢到消费电子领域，包括这款会跳的机器人。 作者｜Li Yuan 编辑｜ 郑玄 会飞的无人机，我们见过。 会跳舞的人形机器人，我们也见过。 但你见过，行走方式纯粹靠跳的机器人吗？ 近期极客公园了解到，眺月科技正在做这样一款硬件——长得像无人机加了条腿。为了让世界认识跳跃机，他们年底将发布第一款遥控产品，瞄准的是穿越机发烧友和科技潮玩爱好者。 不管是机器狗还是人形机器人，腿脚再灵活，通常也迈不过比自己还高的坎。 这台机器不一样，原型机能跳到 2 米高，是自身高度的好几倍 ，人形、四足机器人过不去的障碍，它一跃而过，实在跨不过的沟壑，甚至可以直接飞过去，扛着它直接去野外玩也没问题。 这款硬件被定义成了一个新品类，他们给它起了个自己的名字，跳跃机，英文 hopcopter。 在它之前，已经有机器人能连续跳了——2016 年
品牌营销人工智能社媒内容抖音 Douyin苹果 Apple
Univé builds an AI-ready workforce
See how Univé built an AI-ready workforce with ChatGPT Enterprise by combining leadership, responsible governance, and employee-led innovation to transform work at scale.
人工智能
HubSpot AEO vs. Otterly: Platform or standalone tool?
Here’s the question most teams are actually trying to answer: do you need a standalone tool to monitor how your brand shows up in AI search, or do you need something that connects that monitoring to the content and CRM workflows that let you act on it?
品牌营销人工智能
Profound vs. Semrush AEO: What each tool actually does
Profound and Semrush have both staked out positions in the answer engine optimization space, but they’re built for different teams with different goals. This post breaks down what each tool actually does, where they differ on engine coverage, prompt research, dashboards, and pricing, and how to decide which one fits your workflow.
品牌营销人工智能谷歌 Google
SEO tools marketers rely on (free & paid options)
SEO might feel like it’s under threat with the rise of AI. But the data tells a different story — SEO tools are still a must-have for marketers. In a HubSpot survey , 27% of marketers agreed that the biggest ROI channel of this year was the website, blog, and SEO.
品牌营销人工智能
Gemini API Managed Agents: 3.6 Flash, hooks, and more
We’re announcing even more new capabilities in Managed Agents in Gemini API so developers can build reliable, production-ready agents.
人工智能谷歌 Google
HubSpot AEO vs. Rank Prompt: Which AI visibility tool should you choose?
AI search is no longer a niche experiment. According to HubSpot’s own research , 42% of buyers now use AI search as part of their evaluation process — and it’s the top predictor of purchase intent. Brands that show up in those answers earn the conversation before a prospect even clicks.
品牌营销人工智能
How AEO drives higher-intent site visitors than other channels
Answer engine optimization (AEO) is the practice of creating content for AI like ChatGPT, Claude, and Gemini to reference in their outputs. AI-referred traffic is small but growing fast and has an outsized impact on conversions. Traffic from AEO makes up less than 1% of overall traffic but converts 3x-15x better than traditional search, according to November 2025 data from Microsoft Clarity. While
人工智能微软 Microsoft
5 ways AI Mode in Search helps you enjoy the real world
It might sound counterintuitive, but Search's AI tools can actually help you make the most of your time offline whether you want to book concert tickets or find the perf…
人工智能设计创意谷歌 Google
5 ways to host the ultimate dinner party with Google Search
These AI features can help you craft a menu, design a tablescape, and handle other party-planning tasks.
人工智能供应链设计创意谷歌 Google
HubSpot AEO vs. Semrush AI Visibility: Which is right for your team?
If you’re comparing HubSpot AEO vs Semrush AI Visibility Toolkit, I tested both for you as a marketing and AEO practitioner myself and will share my detailed review.
品牌营销人工智能谷歌 Google
Google just redesigned the search box for the first time in 25 years — here’s why it matters more than you think.
For a quarter century, the Google search box has been one of the most recognizable interfaces in computing: a thin white rectangle, a blinking cursor, a few typed words, and a list of blue links. On Tuesday, Google will formally retire that paradigm. At its annual I/O developer conference , Google announced a sweeping redesign of the search box itself — the literal text field where billions of que
品牌营销人工智能财报增长谷歌 Google
Railway secures $100 million to challenge AWS with AI-native cloud infrastructure
Railway , a San Francisco-based cloud platform that has quietly amassed two million developers without spending a dollar on marketing, announced Thursday that it raised $100 million in a Series B funding round, as surging demand for artificial intelligence applications exposes the limitations of legacy cloud infrastructure. TQ Ventures led the round, with participation from FPV Ventures , Redpoint
品牌营销人工智能消费洞察亚马逊 Amazon谷歌 Google
Claude Code costs up to $200 a month. Goose does the same thing for free.
The artificial intelligence coding revolution comes with a catch: it's expensive. Claude Code , Anthropic's terminal-based AI agent that can write, debug, and deploy code autonomously, has captured the imagination of software developers worldwide. But its pricing — ranging from $20 to $200 per month depending on usage — has sparked a growing rebellion among the very programmers it aims to serve. N
人工智能消费洞察设计创意亚马逊 Amazon阿里巴巴 Alibaba
Listen Labs raises $69M after viral billboard hiring stunt to scale AI customer interviews
Alfred Wahlforss was running out of options. His startup, Listen Labs , needed to hire over 100 engineers, but competing against Mark Zuckerberg's $100 million offers seemed impossible. So he spent $5,000 — a fifth of his marketing budget — on a billboard in San Francisco displaying what looked like gibberish: five strings of random numbers. The numbers were actually AI tokens. Decoded, they led t
品牌营销人工智能社媒内容微软 Microsoft
Salesforce rolls out new Slackbot AI agent as it battles Microsoft and Google in workplace AI
Salesforce on Tuesday launched an entirely rebuilt version of Slackbot , the company's workplace assistant, transforming it from a simple notification tool into what executives describe as a fully powered AI agent capable of searching enterprise data, drafting documents, and taking action on behalf of employees. The new Slackbot, now generally available to Business+ and Enterprise+ customers, is S
品牌营销人工智能社媒内容OpenAIAnthropic
Anthropic launches Cowork, a Claude Desktop agent that works in your files — no coding required
Anthropic released Cowork on Monday, a new AI agent capability that extends the power of its wildly successful Claude Code tool to non-technical users — and according to company insiders, the team built the entire feature in approximately a week and a half, largely using Claude Code itself. The launch marks a major inflection point in the race to deliver practical AI agents to mainstream users, po
人工智能消费洞察财报增长OpenAIAnthropic
Nous Research's NousCoder-14B is an open-source coding model landing right in the Claude Code moment
Nous Research , the open-source artificial intelligence startup backed by crypto venture firm Paradigm , released a new competitive programming model on Monday that it says matches or exceeds several larger proprietary systems — trained in just four days using 48 of Nvidia's latest B200 graphics processors . The model, called NousCoder-14B , is another entry in a crowded field of AI coding assista
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